As the FIFA World Cup readies to kick off, international brands are using the opportunity to market like mad and push their product with a host of funny, sexy and powerful advertising.
Korean automaker Kia has released a series of adverts starring Brazilian supermodel Adriana Lima in which she convinces Americans, more in tune with NASCAR racing and American football, to tune into the World Cup.
“While I am absolutely sure these commercials won’t change American sports fans’ preferences, they are really enjoyable to watch. Oh, and if you watch closely, you might notice some Kia vehicles in the videos as well,” wrote Dan Mihalascu for the CarScoops website.
(Brazilian Portuguese: [adɾiˈãnɐ frɐ̃ˈseska ˈlimɐ]; born June 12, 1981) is a Brazilian model and actress who is best known as a Victoria's Secret Angel since 2000, and as a spokesmodel for Maybelline cosmetics from 2003 to 2009. At the age of 15, Lima finished first in Ford's "Supermodel of Brazil" competition, and took second place the following year in the Ford "Supermodel of the World" competition before signing with Elite Model Management in New York City. In 2012, she came in 4th on the Forbes top-earning models list, estimated to have earned $7.3 million in one year.
Sources:
Wikipipedia
CarScoops
Compiled By:
Josh Martin
Who is Adriana Lima:
Sources:
Wikipipedia
CarScoops
Compiled By:
Josh Martin
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